[Ad] WWF: Lungs

Advertising Agency: TBWA\PARIS, France
Executive Creative Director / Creative Director: Erik Vervroegen
Copywriter: Nicolas Roncerel
Art Directors: Caroline Khelif, Leopold Billard, Julien Conter
Account Supervisor : Laurent Lilti

MOR=)
Actually, WWF ads are my favorite.
They are some images but are really strong.
I love them using different methods to raise the world's people awareness.
This ad, without lungs, world without breathe.
We need to keep our earth breathing!